Sponsor Benefits

Be a part of our 20th anniversary celebration! You’ll benefit from:

  • ~ Exposure – Communicate directly with 23,000 diverse, informed people
  • ~ Visibility – Through ads and press coverage in local English, Spanish, Chinese, Russian, Korean, Vietnamese, Persian and Indian media
  • ~ Community involvement – Enhance your visibility and standing in the community

According to former Plano Mayor Pat Evans,


“The Festival is a wonderful opportunity to come together in celebration of Plano’s magnificent cultural diversity. This is a great collaboration of many wonderful entities that have given countless time and effort to unite in a community spirit that is inclusive of all cultural groups. It provides a unique forum for us to learn more about our fellow citizens, their culture, lifestyle, and language in a fun, family-oriented way.”

The Festival has a proven track-record of success:

  1. More than 23,000 people attended in 2023
  2. Over 100 cultural and community groups, organizations and businesses representing more than 60 cultures participate
  3. The Festival receives extensive media coverage, including the Dallas Morning News, Al Día, Plano Star Courier, Plano Magazine, La Estrella, El Hispano News, North Texas Kids, The Epoch Times, Univision Radio, Radio Caravan, Plano Television Network and KERA.
  4. Innovative Zero Waste initiatives begun in 2008 have reduced landfill waste by more than 91%. Plano International Festival has been four times awarded the City of Plano’s Environmental Star of Excellence.

We invite your company to help us bring this unique diversity celebration to the community by becoming a sponsor or in-kind donor.

In addition to the specific sponsorship benefits outlined below, each sponsor benefits from our comprehensive marketing plan, which includes:

  1. Ads in local English, Spanish, Chinese, Persian and Indian media
  2. Posters and flyers distributed to all PISD schools, Plano libraries, Plano recreation centers, downtown Plano merchants and many other venues
  3. Public service announcements on local television stations

Following are the various sponsorship levels available (for cash donations; in-kind benefits will be determined by mutual agreement). All levels of sponsorship are tax deductible to the full extent permitted by applicable law. The Festival is underwritten by City of Plano and operates as a 501(c)3 non-profit corporation.

  1. Diamond Level of $10,000
    Festival Naming rights – Plano International Festival sponsored by your company name
    Logo in Festival media ads (1/4 Page)
    Full-page color ad in the Event Program
    Double table at the Festival
    Logo and active link on the Festival web page
  2. Platinum Level of $5,000
    Full-page color ad in the Event Program
    Double table at the Festival
    Logo and active link on the Festival web page
    Logo in Festival media ads
  3. Gold Level of $2,500
    Full-page black and white ad in the Event Program.
    Double table at the Festival
    Large logo and active link on the Festival web page
    Company  featured in Festival media ads
  4. Silver Level of $1,500
    ½ page black and white ad in the Event Program
    Single table at the Festival
    Logo on the Festival web page
  5. Brass Level of $500
    Black and white logo in the Event Program
    Single table at the Festival
    Logo on the Festival web page


Sponsorship Levels