Sponsor Benefits
- • Communicate directly with nearly 13,000 diverse, informed people
- • Advertise in local Spanish, Chinese and Indian media
- • Enhance your visibility in the community
According to former Plano Mayor Pat Evans,
“The Festival is a wonderful opportunity to come together in celebration of Plano’s magnificent cultural diversity. This is a great collaboration of many wonderful entities that have given countless time and effort to unite in a community spirit that is inclusive of all cultural groups. It provides a unique forum for us to learn more about our fellow citizens, their culture, lifestyle, and language in a fun, family-oriented way.”
The Festival has a proven track-record of success:
- Nearly 13,000 people attended in 2010, more than 3 times the first year’s attendance
- Over 100 cultural and community groups, organizations and businesses representing more than 60 cultures participate
- The Festival receives extensive media coverage, including the Dallas Morning News, Al Día, Plano Profile, Plano Star Courier, Plano Insider, neighborsgo, La Estrella, El Hispano News, North Texas Kids, The Epoch Times, Univision Radio, Plano Television Network and KERA.
- Innovative Zero Waste initiatives implemented in 2008 reduced landfill waste by more than 73%, helping us win the City of Plano’s Environmental Star of Excellence award.
- In 2011, we are expecting 15,000 attendees.
We invite your company to help us bring this unique diversity celebration to the community by becoming a sponsor or in-kind donor.
In addition to the specific sponsorship benefits outlined below, each sponsor benefits from our comprehensive marketing plan, which includes:
- Ads in local English, Spanish, Chinese and Indian media
- Posters and flyers distributed to all PISD schools, Plano libraries, Plano recreation centers, downtown Plano merchants and many other venues
- Public service announcements on local television stations
Following are the various sponsorship levels available (for cash donations; in-kind benefits will be determined by mutual agreement). All levels of sponsorship are tax deductible to the full extent permitted by applicable law. The Festival is underwritten by City of Plano and operates as a 501(c)3 non-profit corporation.
- Diamond Level of $10,000
Festival Naming rights – Plano International Festival sponsored by your company name
Logo in Festival media ads (1/4 Page)
Full-page color ad in the Event Program
Preeminent park signage
Double table at the Festival
Logo and active link on the Festival web page - Platinum Level of $5,000
Full-page color ad in the Event Program
Prominent park signage
Double table at the Festival
Logo and active link on the Festival web page
Logo in Festival media ads - Gold Level of $2,500
Full-page black and white ad in the Event Program.
Company highlighted in park signage
Double table at the Festival
Large logo and active link on the Festival web page
Company featured in Festival media ads - Silver Level of $1,000
½ page black and white ad in the Event Program
Company featured in park signage
Single table at the Festival
Logo on the Festival web page - Brass Level of $500
Black and white logo in the Event Program
Single table at the Festival
Company featured in park signage
Logo on the Festival web page - Bronze Level of $250
Black and white logo in the Event Program
Company featured in park signage
Line listing on the Festival web page
We invite your company to join the many distinguished organizations that have sponsored the Festival:
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Please visit the Media page for media coverage reprints from the 2010 Festival. Click here to view a video of the 2010 event.
Click here to download the 2011 Sponsor Application Form







